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Training overview
4 weeks
Next start date: Contact the provider for more information - Online

Course description

Persuasion (Live Online): Influencing Without Authority

At a time when leadership requires less emphasis on giving orders, and more of a focus on building consensus, personal persuasiveness, and the ability to negotiate effectively have become critical skills for success.

Drawing on sound psychological research, Persuasion (Live Online): Influencing Without Authority covers the range of interpersonal and intergroup persuasion challenges, from one-on-one negotiations to driving change in an organization's culture. The focus is on practical skills and immediate application to participants' real-world challenges.

As a live online program, this program is designed to deliver real impact in real time, with two 90-minute live faculty sessions per week, including a range of persuasion challenges, focusing on practical skill development and real-world situations.

COVID-19 Update

In light of COVID-19, this provider is now delivering some or all of their courses online. Contact them for more information!

Who should attend?

Persuasion (Live Online): Influencing Without Authority is ideal for those who find they need to be more effective in building consensus and influencing those over whom they do not have formal authority across levels, functions, and industries.

Executives who need to promote their agenda in an atmosphere that does not permit giving orders, who need to "manage up," and those who need to drive change, both one-on-one and across organizational boundaries, will also benefit from this program.

Training content

Participants are provided a number of readings on the psychology of persuasion and attitude change prior to the program. During the program, participants apply the techniques to a personal case, are provided an individual assessment of their social style, and receive an analysis of their persuasive communication.

Over the course of four weeks, participants have several opportunities for immediate feedback on their persuasion techniques. At the conclusion of the program, participants take with them a personalized persuasion "toolkit."

The live online program experience features:

  • Two 90-minute live sessions with faculty per week. Sessions include:
    • How persuasive are you?
    • Overcoming resistance to persuasion
    • The role of emotion
    • Persuading in teams
  • Personal feedback on your persuasion techniques
  • Individual assessment of your social style
  • Dedicated program support team
  • Mobile learning app
  • Peer learning and feedback


Columbia Business School alumni and up to four of their colleagues are eligible for a 25 percent tuition benefit for this program.

Certification / Credits

Persuasion is the skill of changing what somebody believes about the value of an outcome or a behavior. Through this program, you will:

  • Develop an awareness of a wide range of persuasive styles
  • Learn the distinction between persuasion and negotiation, and when to use each
  • Learn how to analyze the type of person you’re dealing with, and how to customize your communication for maximum effect
  • Recognize different types of organizational power, and how and when to use each

Upon completion of this program, you will earn two days towards a Certificate with select alumni and tuition benefits.

About Columbia Business School Executive Education

Columbia Business School Executive Education

Columbia Business School Executive Education provides executives from across industries and sectors with the tools, frameworks, and learning needed to lead and excel. Designed for high-impact business leaders, our offerings include over 50 non-degree, open-enrollment programs in leadership, strategy, finance, and marketing...

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